UFC 40 had one of the biggest, essential as well as a lot of expected fights in UFC background, a UFC Light Heavyweight Champion battle in between competitors Tito Ortiz as well as Ken Shamrock. Shamrock, a preferred legendary competitor and also previous champ from the UFC’s early years, was going back to the UFC for the very first time given that 1996. The fight was created “the biggest fight in UFC background” by the UFC throughout the occasion.
UFC 40 additionally consisted of a Welterweight Title Round in between Matt Hughes and Gil Castillo. Tank Abbott provided a meeting in the octagon after UFC Head of state Dana White had introduced Abbott would go back to the octagon on a 3-fight bargain.
Bruce Barrier has claimed often times that the battle between Ken Shamrock as well as Tito Ortiz was one of the best battles he has actually ever seen, and that the energy from the 13,700 followers that evening was just one of the best sensations he has ever before experienced.
UFC 40 was likewise the initial live UFC Pay Per View event to be aired on Australian cable television. Jeff Osborne continued as the behind-the-scenes interviewer for UFC 40.
UFC 40 remained to allow the fighters to enter the octagon with their own songs playing.
UFC 40 was a crucial event for Zuffa. The anticipation for Ken Shamrock vs. Tito Ortiz resulted in a buyrate that was about dual the buyrates of the previous Zuffa UFC shows. After at first losing a great deal of money, UFC 40 showed Zuffa that it was possible to earn money with the UFC. This was important for the sporting activity of blended fighting styles since had UFC 40 been a failing, the opportunity existed that Zuffa would certainly have ultimately sold the UFC and also reduce their losses; Zuffa was greatly in charge of bringing blended martial arts to the North American mainstream target market in the coming years, as well as without them, there was a sporting chance the sport of blended fighting styles would have stayed underground outside Japan. UFC 40 was a near sellout of 13,022 at the MGM Grand Yard Sector for a gateway of $1,540,000, a UFC record at that point. 
UFC 40 likewise obtained mainstream direct exposure for mixed martial arts. Ken Shamrock and Tito Ortiz both appeared on The very best Damn Sports Show Duration as well as participated in garbage talk on real-time television.  Shamrock as well as Ortiz’s fight additionally gained mainstream limelights from massive media outlets such as ESPN and U.S.A. Today,  something that was unprecedented for combined martial arts at that point in time. In fact, Danny Sheridan, the UNITED STATES Today oddsmaker, was present throughout the card. UFC President Dana White credited Shamrock for the show’s success. White said, “the reason we did so well on UFC 40 was as a result of Ken Shamrock as well as the fact that every person understood that he was.” 
Long time UFC referee “Big” John McCarthy stated that he really felt UFC 40 was the turning factor in whether or not the sport of MMA would survive in America.
Tito Ortiz vs. Ken Shamrock
Renato Sobral vs. Chuck Liddell
Gil Castillo vs. Matt Hughes
Pete Spratt vs. Carlos Newton
Robbie Lawler vs. Tiki Ghosn
Andrei Arlovski vs. Ian Freeman
Vladimir Matyushenko vs. Travis Wiuff
Mark Weir vs. Phillip Miller